Paul Gentile named League President/CEO

The Massachusetts Credit Union League Board of Directors has named Paul Gentile as President/CEO effective January 6, 2014.

Gentile succeeds Dan Egan, who is retiring after 32 years of service to the League.  The Massachusetts Credit Union League has management agreements in place with the New Hampshire Credit Union League and the Credit Union Association of Rhode Island.  The appointment of Gentile culminates a nationwide, comprehensive search that included members of the boards from each of the three Leagues.

“Paul is a proven leader.  He brings a track record of success in advocacy, communication, and product development that will serve our member credit unions well as we strive to meet their changing needs,” said David Surface, League Chairman and CEO of St. Jean’s Credit Union.

Gentile currently serves as Executive Vice President of Strategic Communications for the Credit Union National Association (CUNA).  During his tenure at CUNA, he helped launch a number of new, national communication vehicles, including The Cheney Report and Inside Exchange.

Prior to CUNA, Gentile was the President/CEO of the New Jersey Credit Union League (NJCUL).  Under his leadership, NJCUL spearheaded cooperative advocacy initiatives such as the statewide “Banking You Can Trust” consumer awareness campaign and successful passage of Public Deposit legislation that enabled New Jersey’s credit unions to accept public funds for the first time in their history.  NJCUL also developed a student loan CUSO, a shared compliance program, and an array of strategic communication tools.  Before joining NJCUL, Gentile was the Editor/Publisher of Credit Union Times, the nation’s largest independent credit union trade publication.

“I am excited about the opportunity to work cooperatively with the credit unions in Massachusetts, New Hampshire, and Rhode Island.  The credit union system is evolving and, as leagues, we must continue to evolve to meet their changing needs,” said Gentile.  “It is a great honor to succeed Dan and build on the strong foundation he helped create here.  I look forward to working strategically with the dedicated volunteers on the boards and the talented staff to best serve our member credit unions.”